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GLOBAL RESERVATIONS |
Comprehensive Support & Resources
Lexington supports its members with an extensive network of reservation, sales, and marketing resources, at the most affordable fees in the industry, opening the door to greater distribution and Return On Investment (ROI). |
Central Reservation System
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- Genares Connect 1.0 is HTNG compliant and certified with Property/Distribution Solution 2007a Product Specifications (for more information, go to www.opengroup.org/htng)
- Seamless Technology, Open Travel Alliance (OTA) compliant
- Robust booking engine
- 24/7 State-of-the-Art Call Center
- Global Distribution/Worldwide Reservations
- Third-party Internet website distribution
- Enhanced reporting services
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Property Management System
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- Core PMS (enterprise or ASP Model) included with brand membership; with two-way interface to CRS (optional interfaces available)
- Other qualified PMS connectivity available
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Worldwide Travel Industry Sales and Lead Generation
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- Representation at all major domestic and international travel industry shows (member participation is available)
- Member of all key associations: NBTA, HEDNA, SGTP, ASTA, ABA, and others
- Providing access and developing relations, as well as contracting opportunities, with Consortias, Travel Management
Companies, Tour Groups, Travel Agents and Wholesalers
- Groups & Meetings Account Manager to work one on one with member properties
- Online Sports Group Booking Request for Proposal (RFP)
- Online Groups & Meetings RFP
- Online Business Travel RFP
- Domestic and international travel conferences attendance with reduced participation fees for our members
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Brand Website Direct Booking Engine (www.lexingtonhotels.com)
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- Lexington Brand Website (www.LexingtonHotels.com) is the lowest cost Internet distribution channel
- The Lexington brand drives bookings to this channel through comprehensive search engine marketing strategies, including: organic search, paid search (PPC), local search, meta search (e.g. Kayak, SideStep, etc.), mobile search, Web 2.0 search (e.g. TripAdvisor), email marketing, online sponsorships, display advertising (banners, etc.), strategic linking, customer segment, and feeder market initiatives.
- Each hotel's listing on the brand’s website is enhanced with rich visual media at no cost to members, allowing them to compete more effectively on the Internet. Photos are distributed to all channels to offer an improved conversion rate (professional quality photos and virtual tours for each member property).
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